Contest ballots pads must tie into the Promotional Theme and be approved by the appropriate Category Manager.
Suppliers are responsible for the production of all contest ballots and delivering them to the LCBO.
The LCBO will distribute all ballots to stores.
P.O.P. specifications
Size:
Minimum 4" w x 5" h
or
Maximum 5" w x 7" h
Ballots
The supplier / agent is responsible for providing all contest ballots. The quantity required depends on the chosen display option. Please refer to the chart below to determine appropriate quantities.
| Location | Number of Stores | # of Bundles | Materials Specifications |
| End Aisle 1 | 248 | 255 | Three pads per bundle (50 ballots per pad). The back of the pad must include a length of adhesive so that the ballot pad can be affixed to the backer card. The LCBO will not provide brochure holders. |
| End Aisle 2 to 6 |
295 | 300 | |
| End Aisle 9 to 10 |
211 | 225 | |
| End Aisle 11 to 15 |
138 | 140 | |
| End Aisle 16 to 20 |
57 | 65 | |
| Regular Shelf Extenders | Follow this link | #of stores + 10 | One pad per bundle (50 ballots per pad). The LCBO will provide brochure holders. |
| Discovery Shelf Extenders: Spirits | 34 | 40 | |
| Discovery Shelf Extenders: Wines | 80 | 90 | |
| Discovery Shelf Extenders: B&SM | 45 | 50 | |
| Community Shelf Extenders | 286 | 300 | |
| On-Shelf: Option 1 | All Stores | 600 | Three pads per bundle (50 ballots per pad). The back of the pad must include a length of adhesive so that the ballot pad can be affixed to the backer card. The LCBO will not provide brochure holders. |
| On-Shelf: Option 2 | Flagship, Full Services and IMAGE stores | 180 | |
| On-Shelf: Necktag | All Stores | Rep applied | Refer to the Necktag page. |
Ballots are distributed to stores in order of store #. If the supplier's representive does not provide enough ballots, the LCBO will not be responsible for redistributing ballots to ensure all stores participate in the support program.
Shipping
Suppliers will deliver at their own expense the approved ballots to:
LCBO IMAGE Program
53 Freeland Street
Toronto, Ontario
M5E 1A4
Attention: Pauline Micallef
Production Coordinator
Receiving hours are:
Monday – Friday
8:30 a.m. – 3:45 p.m.
Please note the ballots must be delivered no earlier than three weeks and no later than two weeks before the start of the Promotion. Failure to comply with these guidelines will result in ballots not being accepted.
Follow this link to the deadline dates page.
Each shipment of ballots must be labeled with the following details:
- Promotional Turn.
- Contest Name.
- Contest In-store Location (i.e. On-shelf, End Aisle, Shelf Extender, etc.)
- Include a packing slip listing the quantities of each item shipped.
- Important: There must be one ballot affixed to the outside of each box on a skid.
In the interest of environmental awareness and cost efficiency, please reduce the amount of packaging material as much as possible.
Any shipment not adhering to these guidelines will not be accepted by the LCBO.
Failure to provide the approved material on or before the due date without notification or just cause will result in the exclusion from the program.

